The National Physique Committee is the premier amateur physique organization in the world. Since 1982, the top athletes in bodybuilding, fitness, figure, bikini and physique have started their careers in the NPC. Many of those athletes graduated to successful careers in the IFBB Professional League, a list that includes 24 Olympia and 38 Arnold Classic winners.

NPC athletes are regularly featured in and on the covers of international publications such as FLEX, Muscular Development, Muscle & Fitness and Muscle & Fitness Hers, Fitness Rx for Women and Ironman. The new Men’s Physique and Women’s Bikini Divisions has launched the NPC into the mainstream. Our NPC competitors in these divisions can be seen in national magazines, ad campaigns, etc. Plus, it is not uncommon to see major professional athletes and A-list celebrities such as Dwayne “The Rock” Johnson appearing at our events.

NPC NEWS ONLINE is the command center for everything NPC. We are the official website for the National Physique Committee. The NPC is comprised of tens of thousands of competitors and hundreds of live events, we are the premier amateur physique organization in the world.

We have sports nutrition consumers visiting the site everyday. How do we know that?

The majority of NPC athletes use sports nutrition products in both their pre and post contest regimens. The NPC is not just hardcore bodybuilding. The Men’s Physique and Women’s Bikini categories make up the majority of competitors in most contests around the country. The NPC is unique in that it has both a mainstream and hardcore social media reach.


The NPC contests are broken into the following categories:

  1. Men’s Physique
  2. Women’s Bikini
  3. Men’s Bodybuilding
  4. Fitness
  5. Women’s Figure
  6. Women’s Physique
  7. Women’s Bodybuilding


Contest Coverage, IFBB & NPCContest Galleries and Videos
Training and NutritionGalleries and Videos
NPC Athlete UpdatesRules, Score Sheets, Reports and Contest Schedules


Here is a breakdown of NPC Online‘s presence on major social media platforms.

  • > 50K Twitter Followers
  • > 100K Facebook Likes



Here is a breakdown of the demographics of NPC Onlines’s audience. This demographic information was sourced via Alexa, Twitter, Facebook and Google Analytics.

% Age

% Gender


NPC Online offers numerous advertising opportunities for advertisers to reach this valuable, targeted audience. Let us work with you to help design a package that targets the specific audience you are trying to reach and will best fit your budget.

1. Standard Advertising Opportunities

Ad prices are listed in either CPM ($10 cost per 1,000 impressions), or flat rate. (Dependent on Package)

Ad UnitDimensionsPricingRate
Leaderboard728×90CPMEMAIL FOR RATE
Medium Rectangle300×250CPMEMAIL FOR RATE
Skyscraper160×600CPMEMAIL FOR RATE
Skins1850 x 1350CPMEMAIL FOR RATE

2. Other Opportunities

In addition to standard website banner advertising, NPC Online also offers the following:


These additional opportunities allow you to reach our targeted audience through non-traditional media. Often, the audience is more engaged when watching video or when on a mobile device. Contact us for additional information on how you can take advantage of these unique opportunities.


We can provide your company with photo and video shoots, video editing, create advertising campaigns and banners as well as overall brand consultation. (Price upon request)


For more information, please contact Debra Amelio-Manion at npcnews.payment@gmail.com . You can generally expect a response within 24 hours. For inquiries regarding npcnewsonline.com email us at npcnewsonline@gmail.com